Ecostars is a globally renowned and UNWTO-awarded sustainability certification program for hotels that has a substantial presence in Europe and the Americas and is experiencing a rapid expansion in Asia, Africa and Middle East. The program’s innovative “21st century evaluation methodology” combines digitalization and objective ESG evaluation by leveraging on cutting-edge technology and statistical analysis to assess quantitative dimensions, supplemented by adherence to Ecostars standards (which are aligned with GSTC standards and the 17 SDGs) for the assessment of qualitative criteria.
This dual-pronged approach ensures a comprehensive and rigorous assessment of each hotel’s sustainability impact (presented through a recognition scale of 1 to 5 Ecostars), while simultaneously streamlines the evaluation process and permits a free of charge certification for applying accommodations.
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