Reed Words was founded in 2013 by Mike Reed and Wendy Martin. They wanted to build an agency that was all about the power of writing – and writers – to make a difference to brands and businesses.
From the two founders, the company has grown to a team of almost 20, based in London, New York and Singapore. They work for household name brands like Google, Sony, Meta, Tesco, Formula 1, and Heinz, as well as smaller companies, charities and startups. They also partner with other creative agencies to offer an all-round visual and verbal package.
Reed Words make brands and businesses stronger through language. They use words to enhance every aspect of an organisation and its communications.
Reed Words helps their clients find the right voice for them – one that reflects their personality as a company, and which gets the right messages to the right audiences. They also do a lot of work on internal language: how people write and talk to each other as well as their customers and partners.
Their work includes naming (for companies, products, and services), verbal identity (tone of voice and messaging), advertising campaigns, UX writing for digital products, packaging, films, books, and anything else that relies on writing.
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